Offer Design 101: What Are Fans Actually Buying From You?

Offer Design 101: What Are Fans Actually Buying From You?

Steven Hoole
Published on: 10/10/2025

Turn attention into income with a simple value ladder, proven price points, and bundle ideas. Includes worksheets, copy templates, and break-even math.

Marketing
Brand in a Weekend: Visuals, Voice, and a Punchy Bio

Brand in a Weekend: Visuals, Voice, and a Punchy Bio

Steven Hoole
Published on: 08/10/2025

New Blog Post Description

Marketing
Pick Your Lane: Artist Positioning That Sells Shows & Streams

Pick Your Lane: Artist Positioning That Sells Shows & Streams

Steven Hoole
Published on: 06/10/2025

Sharpen your artist brand with a 15-minute formula (Genre × Emotion × Use-Case), real examples, shot lists, micro-offer ideas, and a one-pager to lock your lane and move tickets/streams.

Marketing